Listing older posts

Your Company’s Waste Makes This Man Rich

Written by: on October 15, 2017 @ 1:11 am

Matt Malone would probably be considered an odd fellow and maybe even mentally ill by those seeing him on the street. However, for those who know Malone personally, they might think that he’s a genius. Malone is, in modern terms, known as a dumpster diver. That involves essentially going into large dumpster bins and rummaging […]

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Catogories: Putting Print to Work
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4 Productivity Tools That Will Give You Back Your Sanity

Written by: on @ 1:11 am

Whether you’re working from home or the office, distractions happen, and they can be a productivity killer. Nearly everyone has an example of weeks that you look back on and wonder “What happened? I know I was busy . . . ” while still feeling as though you’ve accomplished nothing. With deadlines crashing down on […]

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4 Ways to Incorporate Humor at Work

Written by: on @ 1:11 am

Nothing is more embarrassing than telling a joke and having it fall flat at work, but don’t let that stop you from adding appropriate humor to the workplace, as it can be a great way to reduce tension and improve overall relations. Having fun with the people you spend at least 40 hours per week […]

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Why Does Elon Musk Want Dissenters in his Company?

Written by: on @ 1:11 am

In many companies and organizations, there is a position that most employees learn to avoid. It’s the position that stands out from the crowd and represents the minority voice on the team. Instead, folks learn to see which way the water is flowing and the music is playing, and they align their interests and concerns […]

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You Can Never Have Too Many Purchase Points

Written by: on September 19, 2017 @ 2:44 pm

The sales funnel in a business has changed dramatically in recent years, thanks in large part to how digital and print marketing have been married together. The customer experience is now a fragmented one, and if you’re only giving your audience one opportunity to buy, you could be leaving lots of money on the table. […]

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3 Gems for Small Business Owners from Jack Ma

Written by: on September 12, 2017 @ 6:02 pm

At a recent business leader meeting put on by American Express, Jack Ma from the Alibaba Group was the guest celebrity speaker. The reason why was that Mr. Ma was invited to share a bit of his wisdom and advice, particularly to small businesses. American Express has been maintaining a campaign of supporting and driving […]

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That Cranberry Drink of Yours Might be 87 Partnership Years Old

Written by: on September 5, 2017 @ 12:36 pm

The typical perspective taught in business class is that one must compete against other similar businesses to obtain, hold onto, and grow a market share. And for that to happen, either the market must be new, or someone has to give up some of their market shares to make room for a new business. However, […]

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If You’re Not Already Blogging, Now Would Be an Excellent Time to Start

Written by: on September 1, 2017 @ 2:42 pm

Many people fail to realize just how important blogs are to a successful business because they still think about what blogs used to be. In the early days of the internet, many blogs were essentially “live journals.” If you wanted to read about what a trendy high school girl was having for lunch with her […]

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Millennials Hate your Marketing — Here’s Why (and what you can do about it)

Written by: on August 29, 2017 @ 1:15 pm

You’ve done it! You researched the young adult market, identified their buying power, and now that “just for millennials” campaign has launched and you’re waiting for the leads to roll in. But instead, nothing happens. What’s behind the lack of attention and response from this coveted age group? Adults under the age of 30 make […]

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